Generate More Qualified Leads and Grow Your Business.
We help businesses generate qualified leads through targeted paid advertising, high-converting landing pages, conversion tracking, and ongoing campaign optimization.
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Our Lead Generation Services
We help businesses generate qualified leads through targeted paid advertising, high-converting landing pages, conversion tracking, and ongoing campaign optimization.
Google Ads Lead Generation
Capture people who are actively searching for the products or services you offer.
Includes:
- Search campaigns
- Local campaigns
- Keyword targeting
- Ad copy
Meta Ads Lead Generation
Reach potential customers on Facebook and Instagram with targeted campaigns designed to generate inquiries.
Includes:
- Facebook Ads
- Instagram Ads
- Lead forms
- Conversion campaigns
Landing Pages
Give your campaigns a focused destination built around one service, offer, or audience.
Includes:
- Landing page design
- Copywriting
- Lead forms
- Conversion optimization
Lead Tracking & Conversion Tracking
Know where your leads are coming from and which campaigns are actually producing results.
Track:
- Leads
- Calls
- Form submissions
- Appointments
Lead Follow-Up
Don't let paid leads sit unanswered.
We can add automated:
- SMS responses
- Email follow-ups
- Missed call responses
- Appointment reminders
Our Process

Discovery & Audit
We learn about your business, your ideal customer, and your goals.

Strategy & Setup
We build your campaign strategy, set up tracking, write ad copy, and design landing pages.

Launch
Campaigns go live across Google Ads, Meta Ads, or both.

Optimize
We test ad creative, keywords, and landing pages to lower your cost per lead.

Report & Scale
You get clear reporting on leads and ROI u2014 so we can scale what's working.
Why Businesses Choose Zera
At Zera, we focus on creating marketing strategies that do more than increase traffic—we help businesses attract qualified leads, generate genuine inquiries, and turn marketing investment into measurable results.
- We focus on attracting the right audience and generating quality leads that have real potential to become customers.
- From targeted ads and high-converting landing pages to campaign tracking, every part of your strategy works together to deliver better results.
- You’ll always have a clear understanding of your campaign performance, cost per lead, and where your marketing budget is being invested.
- Our team actively manages, monitors, and optimizes your campaigns to help you get the best possible return from your marketing efforts.
- We follow a clear process from understanding your business and planning your strategy to launching campaigns and continuously improving performance.
FAQs
How quickly will I start getting leads?
Most clients start seeing leads within the first 1-2 weeks of launch, depending on the platform and industry.
Do I need a website already?
No u2014 we can build a dedicated landing page for your campaign even if you don't have a full website yet.
Do you handle lead follow-up too?
Yes u2014 we offer automated follow-up (SMS, email, missed call responses) so leads don't go cold.
What's the difference between Google Ads and Meta Ads for lead generation?
Google Ads captures people actively searching for your service. Meta Ads reaches people who match your ideal customer profile but may not be searching yet.
How do you track whether a lead is real?
We set up call tracking, form tracking, and conversion tracking so you can see exactly which leads came from which campaign.