Branding and Logo Design Company

At Zera Creative, we understand that a brand is much more than a logo. A brand is the sum total of each and every experience that people have with your company.

Our holistic approach to brand development spotlights each step of the consumer journey, auditing and optimizing every brand touchpoint to ensure it delivers a consistent and designed brand experience that people love and remember.

At Zera, we Start With Why and make sure it guides us every step of the way. Our discovery dives into the underpinnings of a brand: their audience, mission, and story, and then uses tools to craft a brand that makes them care. Because your brand equity is contingent on positive associations, it is essential that your brand story is flawlessly executed, and consistently extended. In a world of parity, where consumers have the upper hand, capturing consumer attention is one thing — getting them to come back is a whole different animal.

You can’t control consumers. But you can control the outputs that will shape their perception of your brand — and in the end, the consumer’s perception is reality. Done right, branding can be a powerful tool that gives your company a competitive edge and creates an emotional connection with your consumer. More than that, it gives your brand value, worth, and meaning.

Brand Insights

Our unique discovery process starts with determining your “Why.” You know yourself best, so we’ll collaborate with you to create a story that sets you apart from the rest.

Brand Design

Just as people grow, mature, and change, so can your brand.  If your brand is going through a growth spurt, we can help you put your best foot forward while still maintaining the story that makes you, you.

Brand Growth

Extending your brand is an exciting step. But it also requires careful planning to keep your brand consistent across all your offerings. We can help you communicate your “why” so your consumers can keep saying “yes.”